Vitamin Shoppe Launches CBD Line Using US-Grown Hemp

Vitamin Shoppe利用美国大麻推出CBD系列

2020-11-19 03:20:50 Ganjapreneur

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The Vitamin Shoppe has launched its first proprietary CBD products after first debuting the hemp-based products in its stores last year. CEO Sharon Leite said the product launch for the plnt and Vthrive brands “further establishes the Vitamin Shoppe as the trusted national destination for CBD innovation and as a leader in health and wellness solutions.” The brands use CBD derived from U.S.-grown hemp. In August of last year, the retailer also launched an online and in-store CBD HQ concept after the company experienced “robust interest” in CBD products, the company said in a press release. The Vthrive tinctures come in three tiers of potency – from 15 milligrams to 55mg including peppermint and chocolate mint flavors. The plnt brand includes potencies from 10mg to 40mg in vanilla or unflavored. The company said it plans to introduce a hemp oil line in states where CBD is prohibited. The Vitamin Shoppe, a subsidiary of Franchise Group Inc., appears to be the first national wellness retailer to launch its own CBD line. Other national chains – such as Walgreens, CVS, Walmart, Kroger, and Family Video – started selling CBD products following the passage of the 2018 Farm Bill which legalized the cannabinoid.
维他命商店继去年首次在其商店中推出大麻产品后,又推出了第一批CBD专有产品。首席执行官Sharon Leite说,plnt和Vthrive品牌的产品发布“进一步确立了维生素商店作为CBD创新的受信任的全国目的地以及健康和保健解决方案的领导者的地位。” 这些品牌使用的CBD源自美国种植的大麻。 该公司在一份新闻稿中表示,去年8月,在经历了对CBD产品的“强烈兴趣”后,该零售商还推出了在线和店内CBD总部概念。 Vthrive酊剂有三种功效--从15毫克到55毫克,包括薄荷和巧克力薄荷口味。plnt品牌包括效力从10mg到40mg的香草或无味。 该公司表示,它计划在禁止CBD的州引入一条大麻油线。 Vitamin Shoppe是Franchise Group Inc.的子公司,似乎是首家在CBD推出自己产品线的全国性健康零售商。其他全国性连锁店--如沃尔格林,CVS,沃尔玛,克罗格和Family Video--在2018年农业法案通过后开始销售CBD产品,该法案使大麻素合法化。

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